The color style prognosticators at Pantone® have named the color of the year as honeysuckle – a confident shade of pink that is said to be energizing and uplifting. Just what the country and the world need with all the challenges we have been facing lately.

Colors have indeed been proven to influence emotion and behavior. Deciding to have cosmetic surgery is an experience packed with all kinds of emotions – anticipation, excitement, trepidation, and happiness. So, you might want to consider the emotion messages you are sending through the colors in your marketing materials. Or at least consider using a color you’ve never considered before, like honeysuckle!

Wishing you aesthetic beauty in all you do!

Candace Crowe

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